Privacy Policy

Privacy Policy

Last Updated: March 10, 2026

Who We Are

Financial Optics Inc. (“Financial Optics,” “we,” “us,” or “our”) operates the website at https://financialopticshq.com. This Privacy Policy explains how we collect, use, and protect information when you visit our website, interact with our content, or use our services.

Information We Collect

Information You Provide

When you fill out forms on our website — such as the Diagnostic application, contact form, or email subscription — you may provide information including your name, email address, phone number, business name, and details about your restaurant operations. This information is provided voluntarily by you.

Information Collected Automatically

When you visit our website, certain information is collected automatically, including your IP address, browser type, operating system, referring URLs, pages visited, time spent on pages, and other usage data. This information is collected through cookies and similar technologies and helps us understand how our website is used.

Tools and Services That Collect Data

We use the following third-party tools and services in connection with our website and marketing:

Google Analytics — We use Google Analytics to understand how visitors interact with our website, including pages visited, time on site, and traffic sources. Google Analytics uses cookies to collect anonymous usage data. You can learn more about how Google uses data at https://policies.google.com/privacy and opt out of Google Analytics tracking at https://tools.google.com/dlpage/gaoptout.

Active Campaign — We use Active Campaign for email marketing and automation. When you subscribe to our email list or download our lead magnet, your name and email address are stored in Active Campaign to deliver email communications you have opted into. You can unsubscribe at any time using the link provided in every email.

Meta Pixel (Facebook) — We use the Meta Pixel to measure the effectiveness of our advertising on Facebook and Instagram. The pixel collects data about website visits and actions taken, which helps us understand ad performance and deliver relevant advertising. You can learn more about Meta’s data practices at https://www.facebook.com/privacy/policy/ and adjust your ad preferences at https://www.facebook.com/adpreferences.

ClickFunnels — We use ClickFunnels to host certain landing pages and lead magnet delivery pages at go.financialopticshq.com. Information you submit through those pages (such as your name and email address) is collected through ClickFunnels and may be shared with Active Campaign for email delivery.

How We Use Your Information

We use the information we collect to:

  • Provide and manage our services
  • Respond to your inquiries and Diagnostic applications
  • Deliver email communications you have opted into
  • Understand how our website is used and improve its functionality
  • Measure the effectiveness of our advertising
  • Comply with legal obligations

We do not use your information to provide unsolicited marketing communications unless you have opted in to receive them.

Cookies and Tracking Technologies

Our website uses cookies and similar technologies to enhance your experience, analyze usage patterns, and support advertising measurement. Cookies are small text files stored on your device.

You can control the use of cookies through your browser settings. Disabling cookies may affect certain features of the website.

Sharing Your Information

We do not sell, trade, or rent your personal information to outside parties.

We may share your information with the third-party service providers identified above, solely for the purposes described in this policy. These providers are contractually obligated to handle your information in accordance with their own privacy policies and applicable law.

We may also disclose your information if required by law, regulation, or legal process.

Data Security

We implement reasonable security measures to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

Third-Party Links

Our website may contain links to third-party websites. These sites operate under their own privacy policies, and we are not responsible for their content or data practices. We encourage you to review the privacy policy of any third-party site you visit.

Your Rights

You have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your personal information
  • Withdraw consent to receive marketing communications at any time

To exercise any of these rights, contact us using the information below.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, tools, or legal requirements. Changes will be posted on this page with an updated “Last Updated” date. We encourage you to review this policy periodically.

Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us at:

Financial Optics Inc. 9401 Reeds Road, Suite 205 Overland Park, KS 66207 Email: info@financialopticshq.com